GE’s digital push included ramping up research spending and hiring thousands of programmers to develop software for the massive machinery it sells.In 2016,the company spent more than$4 billion developing tools like analytics and machine-learning software.The effort was also at the heart of the company’s advertising,which touted GE as a driver of a new”digital industrial”age.
通用电气的数字化举措包括增加研究支出和雇佣数千名程序员为其销售的一众机器开发软件。2016年,该公司花费超过40亿美元开发分析和机器学习软件等工具。这项努力也是该公司广告的核心,该广告宣称通用电气是“数字工业”新时代的驱动者。
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